Ambassador Program Spreads Good-Will In The Community

Ambassadorc | Goodwill Corporate

PHOTO:  Honey C. Miscall, Progressive Communications and James K. Stiff, Goodwill.

Goodwill engages local leaders to become Ambassadors through cause-marketing efforts

Goodwill Industries of Middle Georgia understands the value of engaging and deploying members of the community who share its passion for making a difference. People trust the recommendations of their peers.  Therefore, Goodwill is launching a new program across its 35-county area; the Goodwill Ambassador Program.  This program has been a very successful program at other Goodwills around the country and was honored by Goodwill Industries International as the “Volunteer Program of the Year.”

The Volunteer Program of the Year Award recognizes an outstanding volunteer-driven program at a member Goodwill organization that is mission focused and outcomes oriented. The winning program has a lasting impact on the people Goodwill serves and is a model for other Goodwill organizations to replicate.

To be a part of this informed group of Ambassadors, community members are invited to attend monthly Lunch and Learn events held at locations in the community once a month.  The inaugural event held in early September with a packed room at the Goodwill’s campus.

The group in attendance learned how they have the power to improve the quality of life for the community and how Goodwill can help their company or business prosper with a cause marketing initiative.

Upcoming Lunch and Learns are scheduled and listed on The Lunch and Learn is held from 11:30 am until 1:00 pm. Networking is 11:30 am until noon, then attendees are invited to enjoy lunch on Goodwill and learn how Goodwill’s social enterprise can change lives. Following lunch, Goodwill will provide a behind-the-scenes tour of their operation.

“Goodwill is the foundation to help a community grow. With such an enriching and caring community, the Goodwill Ambassador program is a wonderful platform to leverage the resources available in our community.” said James K. Stiff, president of Goodwill Industries of Middle Georgia and the CSRA.

“The Goodwill Ambassador program is a great way to showcase how my company is providing good corporate social responsibility and helping our community, while partnering with such an amazing organization,” stated Honey C. Miscall, business development manager at Progressive Communication.

To register or find out more about the upcoming Lunch and Learn events, go to or call Brandi Hartness 478-733-4201.

About Goodwill Industries of Middle Georgia and the CSRA:

Goodwill Industries of Middle Georgia and the CSRA, a non-profit, 501c3 charity, builds lives, families and communities one career at a time by helping people develop their God-given gifts through education, work and career services. More than 86 cents of every dollar of Goodwill revenue underwrites job training and placement services within the agency’s 35-county service delivery area. Goodwill Industries of Middle Georgia and the CSRA is accountable to local Board of Directors, belongs to this community and is not owned by any individual or company.